Quality of life matters Concurso terminado
eYeka Express

How would you help the working population improve their quality of life?

Início 18 de Março de 2016 Fim 27 de Março de 2016, 23:59 UTC Deliberação Resultados Maio de 2016
Início
18 de Março de 2016
Fim
27 de Março de 2016, 23:59 UTC
Resultados
Maio de 2016
Briefing

Contexto

What rating do you give to your quality of life? On a scale from 0 to 10, where do you think you are? And if you’re quite low, do you know why? What are the things you could do to improve it?

Quality of life is made of many things: our physical well-being, the air we breathe, the relationships we have with people, the house or apartment we live in, the balance between leisure and work, the sports we do but also, our commute, the stress we might have to cope with or the meaning behind everything we do.

Quality of life is a set of elements which are more or less important to each one of us. Take nutrition for instance. Some people are very careful about what they eat, read the ingredients list and make sure they don’t consume too much fat or too much sugar. Others don’t care much and indulge in junk food every night.

So, what about you… what are the most important elements for your “quality of life”? and what is missing that could help you be more satisfied?

Our client is a company that provides services for the working population all over the world. As an important player in its customers’ lives, they want to help people improve their quality of life. How? Well they consider developing an app, or a website, or any kind of solution that could help people be aware of what matters to have a great quality of life but also to give them the keys to actually improve it.

They’d like to understand what a global community of people (that’s you!) believes is important for quality of life and how we can encourage people to take actions to achieve this. With your answers they will hopefully develop THE service or solution that you might be using in a few months.

Would you like to share your thoughts?

Desafio Criativo

Invent a solution (service, app, website) that will help people (working people aged 20 to 60 on average) improve their quality of life.

Please create your entry with two things in mind 1) what is a great quality of life made of, for you personally, and 2) what do you feel you need to help you improve your quality of life?

Take stress at work. This is a major problem for many people. Some people are aware that they are stressed and some are not. What could be done to raise awareness about stress at work and help them take actions?

Maybe for you there are other things that matter for a great quality of life. Maybe it’s how much you manage to catch up with your friends when you’re already a mum, a spouse and a successful professional. How could an app help you manage your time with them more easily and remind you how important they are?

Maybe for another person what matters is a good night’s sleep and not waking up in the middle of the night as well as avoiding traffic when they drive to work! What could be done to help people achieve this goal?

There is no right or wrong answer. Well-being is the obvious goal of this contest. But it is not the only route to explore.

We want to understand what is missing today to improve quality of life, identify solutions that can help individuals (who work) take control of their quality of life and improve it. Make sure your idea is not just about providing people with information but also encouraging them to take actions.

The solution to improve quality of life that you’re about to imagine is designed for working adults, not kids, students, or retired people.

It should improve their quality of life as a whole, not just in their professional life. We are not looking for ideas on how to make professionals work more and more efficiently!

Your idea should consist of a visual illustration and a text with answers to these questions:

  1. What is quality of life for you? (One or several items)
  2. What is the need or problem related to quality of life that your solution tackles?
  3. How does it work?
  4. How does it encourage people to take action and improve their quality of life?

Dicas

Os exemplos são fornecidos apenas para ilustrar as nossas expectativas. Favor não usá-los em sua apresentação ou ela será rejeitada.

A good idea for this contest could be a small add-on that works in Outlook (or any other work e-mail system). Every hour, for one week the software will ask you the same question: right now, do you feel stressed or relaxed? Along with this question, the software will ask you to give details about what you’re actually doing “are you starting an activity/ are you with other people/ is what you are doing difficult/ do you feel tired/ are you hungry etc?” There will then be an algorithm that analyzes the data and after one week of daily surveys, it will be able to give you an assessment of your “stress profile.” It will give you useful information such as “you’re less stressed in the afternoon and when you work with others.” Then, based on your data, it could give you advice such as: “Start earlier to reduce stress/ Work in a silent environment/ take quick breaks etc.”

An example of a bad idea: an activity tracker that tells you that you have walked 8000 steps today. This does not lead to any actions.

Prêmios

Prêmio do Júri

  • #1 Prêmio € 1.500
  • #2 Prêmio € 600
  • #3 Prêmio € 400

Formato

One page split into two parts: one visual and some text in PDF.

Critérios de seleção

Winners will be picked from those ideas that clearly provide a solution to a real problem and leads people to take action and improve their quality of life.

Orientações

Orientações para esse concurso

  • Don’t invent breakthrough ideas just for the sake of it. We want to understand what matters to you.
  • Entries should be in English or French.
  • As autorizações e licenças de uso de elementos protegidos (incluindo músicas, fotos…) devem incluir pelo menos: (i) o direito de incorporar os elementos protegidos em novas obras que são derivadas ou baseadas em estes elementos, (ii) o direito de uso para fins comerciais e (iii) o direito de usar na Internet. Você deve poder nos fornecer uma prova escrita dessas autorizações e licenças a qualquer momento.

Orientações habituais da eYeka

  • Não coloque quaisquer detalhes pessoais na criação (nome, número de contato, endereço de e-mail, etc.)
  • Mantenha no seu computador uma versão de alta qualidade da sua criação para ser usada se você for selecionado como vencedor.
  • A sua criação tem que ser o seu próprio trabalho para ser considerada no concurso.
  • Você precisa ter obtido a permissão escrita de cada um dos autores e atores que contribuíram para o mídia.
  • Se você tem algum trabalho (música, fotos, desenhos etc.) que não seja de sua autoria, por favor declare em sua descrição do mídia se a música e/ou imagem(ns) que você usou é(são) sua própria criação e forneça links para a licença concedendo para você os direitos de o(s) usar.
  • eYeka vai lhe pedir para fornecer prova escrita ou uma cópia de todos os documentos escritos que confirmam tais autorizações permitindo a eYeka e os seus clientes de usar a criação em conformidade com os termos do regulamento do concurso.
  • Qualquer criação que não cumprir essas regras não será considerada para o concurso.