Descubra os resultados do concurso Head & Shoulders Seasons
Desafio
Resumo do concurso
Convince Millennials that tough seasons for hair are no longer an issue, thanks to Head & Shoulders.
Create a disruptive and engaging poster that shows Millennials how Head & Shoulders solves hair & scalp problems during summer and winter.
1 page including 1 visual and 1 paragraph of text (PDF).
Head & Shoulders P&g
We really thank eYeka community for participation in this contest. We really appreciate the quality of entries esp on the parameter of being sticking to brand promise and communicating the message in a very relevant manner for young Millennials. These entries have sparked and inspired many powerful ideas among our teams. Thanks again for your passionate participation !
Prêmio do Júri Vencedores
Seleção por Head & Shoulders

kali80 #1 Prêmio
#1 Prêmio de € 1.500 por ilike
I'm really happy to be part of eYeka community. Participate eYeka's contest is an opportunity to grow up with other creatives and this is very exciting!
Idea inspires multi-touchpoint execution (esp. digital social for Millennials) and communicates brand benefit/promise & in relevant seasonal context.

tachiramazato #2 Prêmio
#2 Prêmio de € 600 por Friend
This entry communicates brand benefit in a modern and relevant way for Millennials.

adrianzapatagarcia #3 Prêmio
- Design Gráfico
- Ilustração
- Escrita Criativa
- Design de Embalagem e Etiqueta
- Redação de argumentos
#3 Prêmio de € 400 por Real style
I was inspired with this contest so I worked on different proposals. I'm happy this one has been chosen because it betted on humour, and I think it is the best way to engage with young people.
Thank you to H&S and eYeka!
Idea of "Reveal Your Style" is powerful and on-brand-promise. Use of "caps" is a smart idea to communicate brand idea as well as seasons.
Favoritos da comunidade
Baseado nos votos dos colaboradores no Círculo de Comentários
Principais em Qualidade
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Classificação 1 estrella_reyesfelix 45.370 Pontuação creativa
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Classificação 2 adrianzapatagarcia 886.490 Pontuação creativa
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Classificação 3 Samira-Rafi 2.673.530 Pontuação creativa
Principais em Originalidade
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Classificação 1 adrianzapatagarcia 886.490 Pontuação creativa
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Classificação 2 oceanomare 805.890 Pontuação creativa
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Classificação 3 estrella_reyesfelix 45.370 Pontuação creativa
Principais em Narração
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Classificação 1 estrella_reyesfelix 45.370 Pontuação creativa
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Classificação 2 adrianzapatagarcia 886.490 Pontuação creativa
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Classificação 3 Iunia 2.100 Pontuação creativa