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Desafio

Resumo do concurso

Celebrate sex, romance and love with a refreshingly new and disruptive invention.

Put your creative mind to good use and think about the wellbeing of mankind – invent a new product/service to make sex a more meaningful and multi-sensorial experience for Durex!

Presentations with pictures or illustrations and text in no more than 6 slides.

Leia o briefing completo

5 Vencedores 72 Colaboradores 79 Criações aceitas 24 Países 9 Línguas
76a82dd075f201318e240a1e24174648

Durex Reckitt-benckiser

The quality and diversity of the ideas we received was very impressive. I enjoyed reading all of them, and I hope the community believes it was a very tough call to select winners. 

The topic of sexual well-being generally brings up a very strong response in people, and this was certainly true for this contest. 

I want to thank everyone very much for their creative input. I hope you think our selections were fair. 

Prêmio do Júri Vencedores

Seleção por Durex

gizmo
gizmo #1 Prêmio
gizmo 106.100 Pontuação creativa
  • Design Gráfico
  • Vídeo
  • Animação
  • Escrita Criativa
  • Design de Embalagem e Etiqueta
  • Fotografia
Indonésia

#1 Prêmio de € 4.000 por Durex® XPULSE : Social, Sport & Romance

I am personally very very very happy to work on Durex Contest, it was very challenging to create a special product for this well known brand. I love to try the prototype if possible..hahaha. Thank you for choosing my work.

eYeka has made my passion alive again, eYeka has forced my creativity to jump out from my boring cubicle, don't let the cubicle dictates you. Everything is possible guys!

Thanks eYeka!

This idea combines modern day technology with the insight that people are now willing to use it to understand themselves and their partners. Very well done.

Durex
AnnaNThang
AnnaNThang #2 Prêmio
AnnaNThang 1.053.330 Pontuação creativa
  • Design Gráfico
  • Ilustração
  • Escrita Criativa
  • Design de Embalagem e Etiqueta
  • Fotografia
Estados Unidos

#2 Prêmio de € 2.000 por Atomic Arousal

I am grateful to have won second place in this contest. I wanted to present a campaign which would align in a positive way with their current "Turn off to turn on" campaign.

I love bright colors and it's always a great way to get attention from customers. I wanted to show a concept which promotes the idea to keep playing, be creative and having fun.

Thank you Durex and eYeka for this opportunity.

Creative and vibrant idea. Very sexy.

Durex
danjohal
danjohal #3 Prêmio
danjohal 22.210 Pontuação creativa
  • Design Gráfico
  • Ilustração
  • Design de Embalagem e Etiqueta
Reino Unido

#3 Prêmio de € 2.000 por Lovelight

We loved the idea of Durex being involved in setting the mood. Takes the brand in a more romantic direction.

Durex
Aehtam
Aehtam #4 Prêmio
Aehtam 34.040 Pontuação creativa
  • Vídeo
  • Escrita Criativa
  • Fotografia
  • Redação de argumentos
Malásia

#4 Prêmio de € 1.000 por Happy-Go-Lucky App

I love challenges of all kind as pushing the boundaries of what I can create is essence that keeps my creative enthusiasm on the high-roll. So when eYeka opened competition for Durex which by nature of the brand allows go even further in meaning of sexual expression, It was for me a direct call.  


I'm with eYeka for a few years now and there is always now and then contest that grabs my attention and decide to pick the challenge. It's always for me brilliant brain-cells stimulus with possible benefits. Thanx for that!

We can see many people using this. Really nice creative idea for people to connect.

Durex
vivecrehman
vivecrehman #5 Prêmio
vivecrehman 17.350 Pontuação creativa
  • Design Gráfico
  • Design de Embalagem e Etiqueta
Índia

#5 Prêmio de € 1.000 por PEBBLE

This idea is great in its simplicity. Sensual. Perfect for lovers. We all wanted one the minute we read the concept.

 

Durex

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