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Desafio

Resumo do concurso

If clothes could talk... Tell us a story about happy and unhappy clothes.

Tell us an engaging and entertaining story from the clothes’ perspective, illustrating how adding Comfort fabric conditioner to your laundry makes clothes happy, giving them a like new shine and fragrance that no detergent alone could ever give.

Video/animation of 30 to 60 seconds.

3 Vencedores 34 Colaboradores 37 Criações aceitas 16 Países 7 Línguas
D490a5e8ed4d46a9a1c97c629b27aec2

Comfort Unilever

eYeka's videos brought a very unique, refreshing approach to communicating about Comfort's benefit.

The quality was such that we have budgeted for amplification of our selections through social media in Q1 2014.

Thank you all!

Prêmio do Júri Vencedores

Seleção por Comfort

MathewKennedy
MathewKennedy #1 Prêmio
MathewKennedy 4.150 Pontuação creativa
  • Design Gráfico
  • Vídeo
  • Ilustração
  • Escrita Criativa
  • Design de Embalagem e Etiqueta
Reino Unido

#1 Prêmio de € 5.000 por Shine

I appreciated this idea as it is on the brief plus the creative is very engaging and interesting. Outstanding work.

carlos_takemoto
carlos_takemoto #2 Prêmio
carlos_takemoto 409.580 Pontuação creativa
  • Design Gráfico
  • Vídeo
  • Ilustração
  • Animação
  • Escrita Criativa
  • Design de Embalagem e Etiqueta
Brasil

#2 Prêmio de € 3.000 por The Nightmare - Correct Version

Awesome work in terms of taking us to the world of clothes & how “only detergent” wash can be a nightmare for the clothes and what it can do to Clothes feeling.

TheAnimationArmy
TheAnimationArmy #3 Prêmio
TheAnimationArmy 0 Pontuação creativa
  • Design Gráfico
  • Vídeo
  • Ilustração
  • Animação
  • Escrita Criativa
  • Design de Embalagem e Etiqueta
Espanha

#3 Prêmio de € 2.000 por Comfort SPOT They feel the difference

Great creative work.

Comfort Fabric Conditioner comunidade

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34 Colaboradores